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Internetrecht im E-Commerce (Instant Digital Access Code Only)
- Edition : 1st, 2016
- Author(s) : Bert Eichhorn; Björn Heinze; Gerrit Tamm; Ralph Schuhmann
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Internetrecht im E-Commerce (Instant Digital Access Code Only)
- ISBN: 9783662453070
- SKU: 260536V
- Format: VitalSource eBook/PDF
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Den Schwerpunkt des Buches bildet das „Internet der Dienste“, welches den E-Commerce prägt. Hier stehen Fragen des Vertragsschlusses im Internet, der Haftung für Inhalte unter Berücksichtigung domain- und markenrechtlicher Fragen sowie der Datenschutz, der Schutz von geistigem Eigentum und der faire Umgang im Wettbewerb im Mittelpunkt. Zunehmend verbindet sich das „Internet der Dienste“ jedoch mit dem „Internet der Dinge“. Auch die mit diesem „Internet der Zukunft“ verbundenen rechtlichen Probleme – wie Big Data oder der Vertragsschluss Mensch-Maschine – werden aufgegriffen. Dieses Buch erschließt das Internet für den E-Commerce aus rechtlicher Sicht. Es zeigt Unternehmen wie Verbrauchern ihre diesbezüglichen Rechte, Pflichten und Verantwortlichkeiten auf. Zielgruppe sind Praktiker sowie Studierende aus allen Fachrichtungen. Anhand eines durchgehenden Beispielfalls und der aktuellen Rechtsprechung werden die verschiedenen Themen anschaulich dargestellt.